Ongoing relationship covering new product innovation, branding, content, product design, and engineering.
A partnership of design and engineering
Our close collaboration across multiple Facebook teams over the years has led to several successful product launches.
- Brand Design
- Brand Strategy
- Concept Validation Testing
- Copywriting & Editing
- Product Design
Facebook Reality Labs
We work with Reality Labs on a number of product experiences. This includes Project Aria – A research and design project that uses custom made glasses which enables users to scan in data such as live maps of 3D spaces. This in turn facilitates the evolution of software and hardware necessary for future AR devices. We worked closely with the Reality Labs team to design and build a companion app to these glasses. This included rapid prototyping and iterative testing to allow the designs to evolve as the device did. This was eventually launched at the AR/VR conference Facebook Connect as it begins to be tested out in the real world.
Learn more about Aria here: Introducing Project Aria
During our partnership with Facebook Health we looked to Increase the number of Americans who are aware of/and participate in preventive health screens. Our research helped uncover reasons where and why health literacy is the lowest and how best to serve these communities.
We went through cycles of design and testing to fully realize what it looks like for Americans to understand the purpose, importance, benefits, and timeline of getting screened. This was then backed by design in launching a live campaign within Facebook feed products that enabled Facebook to achieve this awareness and participation across the board.
“Heart disease is the No. 1 killer of men and women around the world and in many cases it is 100 percent preventable. By incorporating prevention reminders into platforms people are accessing every day, we’re giving people the tools they need to be proactive about their heart health.”
— Richard Kovacs, MD, President of the American College of Cardiology
Learn more about Facebook Preventative Health here: preventativehealth.facebook.com
We partnered with the Oculus team to design and build their brand new Developer Hub. This product assists those developing for Oculus products in facilitating better communication across teams as well as a full range of developer tools that speak to their day to day workflows. We worked with them to quickly define the product features, design, and worked closely with their development team to implement this in time for launch at Facebook Connect.
Learn more about ODH here: Introducing Oculus Developer Hub
The work we’ve done with Facebook so far as touched millions of people. Thinking about the power of connecting the world, the possibilities that emerging technologies will bring us, and the opportunities we have to make an impact motivates us. As we continue our work together we will be pushing technologies forward and enabling more people around the world to create and shape the future.