Design Thinking Process

Employee Spotlight: John Berry

Employee Spotlight: John Berry

What is something many people don’t know about you?

Growing up, my mom had a giant loom in our house. I would watch her weave for hours and hours and developed a love of textiles. I like to draw fabric details, knots, and textures. I went to Rhode Island School of Design and graduated with a degree in Sculpture.  The repetitive process of creating a textile is ritualistic and meditative to me. My sculptures were primarily mixed media- often integrating a variety of textiles.

How do you make your role as a User Experience Designer uniquely yours?

My experience opening restaurants in Austin has given me a lot of unique insights. Consideration of building requirements, spacial organization, and managing a myriad of internal and external systems has given me an advantage as a designer. I am accustomed to thinking about complicated systems, the many users that will interact with a product, and each of the different touch points along the way.  

I believe in designing for the emotional journey that users will experience with a product. Products are much more than interfaces on a screen, and they play large integral roles in all of our lives. It is imperative that we think about the emotional experience alongside the user experience throughout the design process.

Fun Fact: “I collect plants and have a passion for gardening. I currently have close to 50 house plants and plan to grow my collection once I move to a larger space.”

What do you like about working at Handsome?

Everyone at Handsome has an understanding of the importance of putting users first through Human-centered Design. There is also a natural curiosity in everyone that is not stifled, but instead encouraged. The collaborative nature and the tight knit teams make for a solid work environment where I can learn, grow, and explore with my team.

What are you currently working on?

Currently I am engaged with Volusion, an ecommerce platform. Our team is working to improve V2 of their product through generative research. We just finished the first phase of the engagement where we landed on solid insights, identified problem spaces, and uncovered new opportunities. We are moving forward with a focus on long term strategy while executing on short term solutions along the way.

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